For Mac developers in Australia, I’ll be speaking at the inaugural conference of DevWorld 2008, which will be held from September 29-30 this year in Melbourne. You can check out the full list of sessions; I’ll be giving the very last talk on that page: The Business of Development.

Coding is just one part of what makes a great product, but there’s always so much else to do and learn. So, what can you do to help ship a great product—besides coding—if you’re primarily a developer? In this talk, learn about important commercial and business issues that you, as a coder, can help to define and shape in your company, such as licensing and registration keys, adopting new technologies, software updates, handling support, your website, and crash reports.

Note that DevWorld 2008 is unfortunately only open to staff and students at an Australian university (“AUC member university”, to be exact), so unless you’re a student right now at one of those Unis, you’ll have to miss out on this incredibly exciting opportunity to hear me talk at you for an hour (snort). I hear the story behind this is that if this year’s DevWorld is successful, next year’s will be a more standard open conference. Anyway, hopefully catch some of you there in September!